Manchester United in Sponsorship Deal With Bwin
Manchester United in sponsorship handle Bwin
16 August 2012
Manchester United has actually signed a three-year sponsorship offer with sports betting business Bwin for an undisclosed amount, making it the club's "official online video gaming and wagering partner".
Bwin is the t-shirt sponsor of Real Madrid and a partner to Bayern Munich.
Last week, United floated its shares on the US stock market, raising $233m (₤ 150m), less than originally hoped.
The flotation values the club at more than $2.3 bn, making it one of the most significant sports clubs worldwide.
Last month, the club signed a shirt sponsorship offer with US car brand name Chevrolet which will begin in the 2014-15 season.
Manchester United now has 28 different sponsors, external, with Aon the club's main shirt sponsor.
'Great opportunity'
"As Europe's leading online sports wagering operator, football is fundamental to our long-lasting success, making up around half of our overall sports betting income of 261m euros ($320m; ₤ 204m) in 2011," stated Norbert Teufelberger, co-chief executive of Bwin's moms and dad business, Bwin.party.
"Man Utd has 569 million fans outside of Europe, supplying us with a fantastic chance to use jointly designed and innovative products in nations that do not yet allow real money online sports betting," he stated.
Manchester United has actually been controlled given that 2005 by the Glazer family, the billionaire US sports financiers who likewise own the Tampa Bay Buccaneers American football franchise.
About half of the $233m that the club raised from its flotation will go to paying off the club's debts, with the rest going to the Glazers.
Shares in the club closed down at $13.77 in New york city, closing below their flotation rate of $14 for the very first time.
Manchester United
Link
Manchester United in sponsorship handle Bwin
16 August 2012
Manchester United has actually signed a three-year sponsorship offer with sports betting business Bwin for an undisclosed amount, making it the club's "official online video gaming and wagering partner".
Bwin is the t-shirt sponsor of Real Madrid and a partner to Bayern Munich.
Last week, United floated its shares on the US stock market, raising $233m (₤ 150m), less than originally hoped.
The flotation values the club at more than $2.3 bn, making it one of the most significant sports clubs worldwide.
Last month, the club signed a shirt sponsorship offer with US car brand name Chevrolet which will begin in the 2014-15 season.
Manchester United now has 28 different sponsors, external, with Aon the club's main shirt sponsor.
'Great opportunity'
"As Europe's leading online sports wagering operator, football is fundamental to our long-lasting success, making up around half of our overall sports betting income of 261m euros ($320m; ₤ 204m) in 2011," stated Norbert Teufelberger, co-chief executive of Bwin's moms and dad business, Bwin.party.
"Man Utd has 569 million fans outside of Europe, supplying us with a fantastic chance to use jointly designed and innovative products in nations that do not yet allow real money online sports betting," he stated.
Manchester United has actually been controlled given that 2005 by the Glazer family, the billionaire US sports financiers who likewise own the Tampa Bay Buccaneers American football franchise.
About half of the $233m that the club raised from its flotation will go to paying off the club's debts, with the rest going to the Glazers.
Shares in the club closed down at $13.77 in New york city, closing below their flotation rate of $14 for the very first time.
Manchester United
Link